Over the past few years, I’ve focused on trying to source quality food for my family that is healthy, local and affordable… it’s not always an easy task, but it definitely can be done.
When it comes to beef, the passion for ‘local’ continues to grow. According to a recent survey commissioned by Wendy’s® Canada, 92% of Canadians indicated they think it’s important to purchase local.
Founded on the idea of quality, Wendy’s knows that fresh tastes better, so their beef is never frozen, offering 100% pure Canada great tasting beef burgers.
Personally, I’m okay with frozen meat (and veggies), as long as the quality is there and it comes from a trustworthy local source – but if I could always have it fresh? I probably would. Since all of my burgers are of the #lowcarbmmm, bunless variety, the quality of the meat is very important to me – it’s the star of the show! (Okay, the beef and the bacon… Wendy’s has killer Applewood smoked bacon.)
The same survey referenced above provided the following findings specific to Atlantic Canada:
- The majority of Atlantic Canadians (95%) eat beef, and they value local beef highly
- 57% of Atlantic Canadians beef eaters indicate that it’s very important to purchase Canadian beef
- 3 out of 4 Canadian beef eaters believe that fresh Canadian beef tastes better than frozen beef, while one in five are undecided. Atlantic Canadians also feel the strongest about fresh beef tasting better than frozen beef (82%)
#2 is more than a bit scary to me – I think this number should be 100%! I guess I’ve found a new pet cause – supporting Canadian farmers should be every Canadian’s priority (provincially, even better). I appreciate that Wendy’s can vouch for the source of its (tasty) beef and that it’s 100% Canadian.
How important is it to you that Canadian restaurants use 100% Canadian beef? How about in your own kitchen?
Disclosure: The post has been sponsored by Wendy’s® Canada. Opinions are my own.